Product brief

Tell us what you sell and who should care.

Use plain language. The stronger the product truth, buyer insight and raw proof, the better the content direction. Most businesses finish in 7–10 minutes.

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Business and product

Start with the basics we need to understand the offer.

Enter your company name.
Enter a valid email.
Enter the product or service.
Enter a complete link beginning with http:// or https://.

Buyer and goal

Help us understand the person the content must persuade.

Describe the target customer.
Describe the buyer problem or desire.
Primary goal for the content
Choose one primary goal.
Enter the desired next action.

Proof and brand

The best content is built from specific reasons to believe.

Give at least one reason to choose this offer.
Optional. Share a page or video that helps us understand the market.

Assets and permission

Share existing materials if available, or leave the link blank for now.

A Google Drive, Dropbox or other HTTPS sharing link for product photos, raw clips or a brand guide. Do not include customer data, passwords or confidential files. Enter a complete HTTPS sharing link, or leave this field blank.
Confirm both statements before submitting. Privacy notice

Your brief status